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Side Notes

The blog version of every private convo I’ve had with friends who've texted, “What about ____?” Is that a good name?”

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Find your perfect naming formula

What’s your naming style?

If “clear over clever” was the answer, you wouldn’t be so stuck (& uninspired).

Find out what kind of names you naturally gravitate toward, how to finally pick THE one, and Mark. Your. Words.

Hello, my name is:

Katie with the good names

The “with the good names” is silent, but implied.

As a naming expert by trade, and a creative writer by nature, I know exactly how to turn what you’re called into what you’re known for. 


For the past 8 years, I’ve worked as a copywriter and have built a reputation for words that are just as clever as they are effective. My work has generated $1M+ in email revenue for a single client, appeared on award-winning wellness products, and helped founders find their voice again.

And in the last 2 years since founding 26&thensome, I’ve named brands, bands, baby and beauty products – and that’s just my B-list!

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